The Reddit community broadly regards Loro Piana as the pinnacle of fine clothing quality, consistently citing their cashmere, wool, and exotic fiber garments as among the best available anywhere in the world. The near-universal caveat, however, is the extreme price — comments frequently describe jackets costing as much as a car and sweaters running into the thousands of dollars. A secondary concern that surfaces is whether LVMH's acquisition has affected quality, and at least one commenter notes a recent scandal around quality versus markup.
Loro Piana is widely considered the apex of natural fiber clothing quality with proven multi-decade longevity, but the extreme price, LVMH ownership concerns, and a noted quality-markup controversy mean buyers should research carefully and consider secondhand purchasing to realize the value.
Community members consistently describe Loro Piana as producing the highest-quality natural fiber clothing available, with particular praise for their cashmere, wool, and vicuña pieces that reportedly last decades with minimal wear.
The price point is the dominant criticism — frequently compared to car purchases — and a handful of users question whether the markup is fully justified, pointing to LVMH ownership, monopolistic vicuña pricing, and at least one noted quality-versus-markup scandal.
One commenter described Loro Piana as 'the cast iron pan of jackets' — a heirloom-grade product that should last indefinitely if you can stomach the price.
A user who bought a cashmere overcoat from Loro Piana made in West Germany noted it still looks brand new, while genuinely puzzled by the current pricing model.
Someone who sold all their department-store cashmere and replaced it with a single Loro Piana piece said it was very much worth the consolidation and plans to buy another.
A commenter cautioned that while Loro Piana quality is exceptional, the brand was involved in a recent controversy around quality versus markup, and suggested buyers research it before investing.